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August 2025
The global hemp protein market size was valued at USD 164.88 million in 2024 and is expected to grow steadily from USD 173.21 million in 2025 to reach nearly USD 269.85 million by 2034, with a CAGR of 5.05% during the forecast period from 2025 to 2034. Growing demand for the alternative protein, functional food and beverages and allergen free nature of the hemp protein expanding the market.
| Study Coverage | Details |
| Growth Rate from 2025 to 2034 | CAGR of 5.05% |
| Market Size in 2025 | USD 173.21 Million |
| Market Size in 2026 | USD 181.95 Million |
| Market Size by 2034 | USD 269.85 Million |
| Largest Market | Asia Pacific |
| Base Year | 2024 |
| Forecast Period | 2025 to 2034 |
| Regions Covered | North America, Europe, Asia-Pacific, Latin America, and Middle East & Africa |
Hemp protein market products derived from the seeds of the hemp plant (Cannabis sativa L.) that are processed to concentrate protein for use in food, beverages, dietary supplements, sports nutrition, animal feed and personal care. Formats include concentrates, isolates and hydrolyzed proteins supplied as powders or ready-to-use liquids; sold under consumer brands and as ingredient-grade material for food manufacturers and nutraceutical companies. The demand for hemp protein powder is also closely linked to the rising awareness of the health benefits associated with its consumption. Hemp protein is known for its digestibility and hypoallergenic properties, making it a preferred choice for individuals with sensitivities to other protein sources.
The hemp protein sector offers numerous profitable investment possibilities, fueled by robust consumer interest and industry expansion. The rising incorporation of hemp protein into conventional food and drink items is expected to draw increased investment in product innovation and marketing. The adaptability of hemp protein allows it to be used in numerous applications. Hemp protein can be utilized to create novel, hypoallergenic, easily digestible ingredients appropriate for incorporation into food items.
Thirdly, hemp protein is nutrient-dense and delivers sufficient essential amino acids as advised by FAO/WHO for children and infants. These elements enable producers to broaden their application of hemp proteins beyond conventional protein supplements. Large food corporations and start-ups are currently focusing on research and development to enhance the flavor, texture, and usability of hemp protein across different food applications. These investment prospects are fueling product innovation and enabling hemp protein to better compete with traditional plant-based proteins.
Despite the legality of hemp farming, transport, and processing in numerous areas, farmers and processors frequently need specific licenses. Regulatory agencies implement strict testing and documentation to ensure THC adherence, causing increased expenses and delays. Inconsistent rules concerning hemp content often result in border holdups, import limitations, or confiscation of hemp protein products. These challenges disturb supply chains and restrict worldwide distribution, especially in important markets like the EU, China, and some Middle Eastern nations.
Asia Pacific Dominated the Hemp Protein Market in 2024.
Ascribed to widespread hemp farming and traditional use in nations like China and India. This area enjoys advantageous weather conditions for cultivating hemp and has a historical practice of employing hemp in multiple uses. The rising health and wellness industry in the Asia Pacific features an increasing group of consumers eager to spend on dietary functional and supplements foods. Hemp protein powder aligns with this trend as a favored option for boosting nutritional consumption. The heightened availability of hemp protein powder via health food shops and online platforms has made it easier for consumers throughout the Asia Pacific area to access.
India’s legal structure has also changed regarding hemp, fostering a more supportive environment for the cultivation and manufacturing of hemp-based products. In recent years, several Indian states have legalized industrial hemp for creating non-psychoactive products, significantly easing the supply chains of raw materials for local hemp protein powder manufacturers. Furthermore, improvements in processing technologies and increasing investments in hemp-oriented startups are driving innovation and market entry. The outlook for hemp-derived products in India is promising, fueled by elements like increasing consumer knowledge, eco-friendly methods, and the growing wellness sector.
North America Expects the Significant Growth During the Forecast Period.
The hemp protein market in North America is important due to the rising consumer interest in plant-based, sustainable, and nutrient-dense protein options. Hemp protein, sourced from hemp seeds, provides a full amino acid profile, positioning it as an excellent substitute for conventional animal proteins. With the rise of health-aware consumers embracing plant-based diets, hemp protein's high digestibility along with its abundant essential fatty acids, fiber, and minerals align well with nutritional and wellness trends. The worldwide interest in clean-label and organic protein supplements is increasing, boosting international trade and innovation in the hemp protein sector. New demands like functional foods, sports nutrition, and tailored diets are generating fresh applications for hemp protein in markets worldwide. Moreover, the movement towards comprehensive health and preventive medicine drives consumers globally to pursue nutrient-rich superfoods, which enhances the attractiveness of hemp protein.
The increasing interest in plant-based protein in the United States is significantly driving the hemp protein sector. With customers looking for healthier and more sustainable food choices, hemp protein is rising in popularity because of its impressive nutritional content, featuring essential amino acids, fiber, and omega-3 fatty acids. The growth of vegan, vegetarian, and flexitarian eating habits is boosting the demand for hemp protein, positioning it as a suitable substitute for animal-derived proteins in food products. Additionally, as consumers grow more focused on overall health and sustainable living, the eco-friendly and allergen-free qualities of hemp protein position it as a compelling choice for dietary supplement brands.
Why did the Hemp Protein Concentrate Segment Dominated the Hemp Protein Market in 2024?
Hemp protein concentrate segment led the hemp protein market in 2024. Hemp protein concentrate is typically cheaper to produce than isolate, rendering it a more economical choice for both consumers and manufacturers. It provides a substantial protein concentration, serving as a practical and efficient means to enhance protein consumption, particularly for individuals looking for plant-derived protein sources. It also features a strong amino acids profile, containing all essential amino acids, and is quite easy to digest.
Hemp Protein Isolate is Observed to Grow at the Fastest Rate During the Forecast Period.
Hemp protein isolate offers a concentrated protein source, usually containing a greater protein percentage than whole hemp seeds or hemp protein concentrates. Hemp protein isolate provides all nine essential amino acids, featuring a high level of arginine and glutamic acid, along with a moderate quantity of sulfur-containing amino acids. Hemp protein isolate displays beneficial characteristics such as hydrophobicity and wettability. This ensures compatibility with multiple emulsification methods, enabling its application in diverse food items.
How did the Conventional Segment Dominate the Hemp Protein Market in 2024?
Conventional segment held the dominating share of the hemp protein market in 2024. Conventional hemp protein is far more accessible and manufactured in larger quantities compared to its organic version. With the rising demand for plant-based protein, traditional hemp protein producers are adapting to meet this demand and making certain that supply chains are equipped to support the expanding consumer market. Traditional hemp protein is commonly preferred due to its low cost, reliable quality, and versatility in different food items, ranging from smoothie to protein bar, establishing it as a fundamental part of the diets for fitness lovers and those looking for healthy options
Organic Segment is Seen to Grow at a Notable Rate During the Predicted Timeframe.
The growth in consumer preference for organic and clean label products primarily fuels the hemp protein market. Organic products do not contain synthetic fertilizers or chemicals and have minimal risks of biomagnification, making them more desirable than non-organic products. The rise in organic product consumption is driven by factors like environmental sustainability and evolving consumer lifestyles, thereby boosting the growth of the market.
Which Form of the Hemp Protein Dominated the Hemp Protein Market in 2024?
Powder (bulk & retail) segment dominated the market with the largest share in 2024, attributed to its versatility, convenience, and extended shelf life in comparison to other forms like paste. Consumers can easily integrate it into different recipes and dietary plans, leading to its broad appeal. The extensive accessibility of hemp protein powder via numerous retail outlets, such as online sites and brick-and-mortar shops, also enhances its prevalence in the market. Exports and imports of hemp protein powder have increased consistently over recent years.
Liquid/RTD Segment is Expected to Grow at the Fastest Rate in the Market During the Forecast Period.
Liquid hemp protein can be effortlessly added to ready-to-drink beverages and functional drinks, providing a convenient choice for consumers with hectic lifestyles. Ready-to-drink plant-based protein supplements are beneficial for preventing muscle loss, aiding weight loss, boosting muscle growth, maintaining a healthy weight, reducing blood pressure, strengthening bones, and regulating hunger levels. The creation of ready-to-drink hemp protein drinks provides consumers an easy method to add hemp protein to their nutrition.
How did the Food & Beverage Segment Dominate the Hemp Protein Market in 2024?
Food & beverage segment held the largest share of the market in 2024. Hemp protein, sourced from hemp seeds, is a versatile component gaining popularity in food and drinks. In recent years, there has been a growing trend in the use of hemp or food items with hemp/hemp proteins as functional components, owing to its acknowledged nutritional value, high digestibility, and low allergenic potential. Hemp protein powders can be effortlessly added to drink formulations. Protein powders can be incorporated into various beverage types for plant-based protein, omegas, and fiber. Current studies on hemp protein in food processing cover plant milk, emulsifiers, gluten-free bread fortification, plant-based meat creation, and membrane development.
Sports & Performance Nutrition Segment is Observed to Grow at the Fastest Rate During the Forecast Period.
Hemp protein is a complete protein, which signifies it includes all nine essential amino acids, particularly those vital for muscle recovery and development. Hemp protein provides numerous advantages for individuals who exercise frequently or engage in high-level sports. The high levels of antioxidants and amino acids present in hemp boost nitric oxide levels, promoting heart health. This aids the cardiovascular system and reduces tiredness during exercise. Hemp protein powder serves as an ideal choice for vegan athletes looking for a premium protein source to aid in muscle recovery.
Which Distribution Channel Dominated the Hemp Protein Market in 2024?
Online retail/marketplaces segment dominated the market in 2024. E-commerce shops often provide a broad range of hemp protein brands, varieties, and recipes. Shoppers can access a wider variety of products than what is typically available in local shops, allowing them to examine various choices and discover items that match their tastes. The rise in online shopping, driven by hectic lifestyles and convenience, plays a significant role in the prominence of online retail in the hemp protein sector. Growing consumer inclination towards online purchasing due to accessibility and availability, along with a preference for plant-based and clean label products, and heightened internet usage are all factors.
Specialty Retail & D2C Subscription Segment is Seen to Grow at a Notable Rate During the Predicted Timeframe.
These platforms enable brands to engage directly with consumers, foster brand loyalty using subscription models, and provide customized products designed for needs and preferences. D2C brands eliminate conventional retail pathways, enabling them to manage their brand communication, pricing, and customer interactions. Subscription models specifically provide ongoing revenue sources and the chance to cultivate robust, loyal customer connections via customized services and personalized product suggestions.
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