B2B Food and Beverages E-commerce Market Size to Hit USD 297.04 Bn in 2025

B2B Food and Beverages E-commerce Market Size, Growth, and Trends 2025 to 2034

The global B2B food and beverages e-commerce market size is projected to expand from USD 297.04 billion in 2025 to USD 1,147.29 billion by 2034, growing at a CAGR of 16.2% during the forecast period from 2025 to 2034. This growth is driven by the increasing adoption of online platforms for business transactions, the rising demand for convenience in sourcing food and beverage supplies, and the growing trend of digital transformation within the food and beverage industry.

Last Updated: 10 October 2025 Category: B2C Food & Beverages Products Insight Code: 5872 Format: PDF / PPT / Excel

B2B Food and Beverages E-commerce Market Size, Share and Demand

The global B2B food and beverages e-commerce market size was valued at USD 255.63 billion in 2024 and is expected to grow steadily from USD 297.04 billion in 2025 to reach nearly USD 1,147.29 billion by 2034, with a CAGR of 16.2% during the forecast period from 2025 to 2034. The market is driven by the increasing demand for specialty, plant-based and health-conscious products.

B2B Food and Beverages E-commerce Market Size 2025 to 2034

Key Highlights

  • By region, North America dominated the global B2B food and beverages e-commerce market revenue in 2024.
  • By region, Asia Pacific is expected to grow fastest during the forecast period.
  • By platform, the marketplace platforms segment held a major market share in 2024.
  • By platform, the direct-to-business portals segment is projected to grow at a CAGR between 2025 and 2034.
  • By food type, the processed food segment held a major market revenue in 2024.
  • By food type, the beverages segment is projected to grow at a CAGR between 2025 and 2034.
  • By deployment mode, the cloud-based segment held a major market share in 2024.
  • By deployment mode, the on-premises segment is projected to grow at a steady growth between 2025 and 2034.
  • By end user, the retailers segment held a major market revenue in 2024.
  • By end user, the restaurants and cafes segment is projected to grow at a CAGR between 2025 and 2034.

Industry Coverage

Study Coverage Details
Growth Rate from 2025 to 2034 CAGR of 16.2%
Market Size in 2025 USD 297.04 Billion
Market Size in 2026 USD 345.16 Billion
Market Size by 2034 USD 1,147.29 Billion
Largest Market North America
Base Year 2024
Forecast Period 2025 to 2034
Regions Covered North America, Europe, Asia-Pacific, Latin America, and Middle East & Africa

What is B2B Food and Beverages E-commerce Market?

The B2B food and beverages e-commerce market refer to online platforms and digital marketplaces facilitating transactions between food and beverage manufacturers, wholesalers, distributors, and retailers. These platforms streamline procurement, pricing, inventory management, and logistics, enhancing transparency and efficiency in bulk food trade. The market’s growth is driven by the digitization of supply chains, rising demand for convenience in bulk purchasing, and the increasing penetration of online channels in the F&B sector.

The market is driven by various growth factors such as the increasing growth of online marketplaces connecting businesses, improved supply chain efficiencies, rising rapid digitalization, increasing demand for personalized and convenience experiences from buyers and rising rapid adoption of advanced technologies such as automation and artificial intelligence.

B2B Food and Beverages E-commerce Market Outlook

  • Industry Growth Overview: Between 2025 and 2034, the B2B food and beverages e-commerce industry is expected to see rapid growth due to the increasing focus on product transparency, increasing favorable demographic trends such as population growth and market expansion across the globe. The market growth is also driven by consumer preference towards specialty and organic high-quality food products, especially in Asia-Pacific and North America.
  • Increasing consumer preference towards sustainability: The sustainability in the B2B food and beverages e-commerce market includes eco-friendly sourcing, promoting ethical and transparent practices, using energy-efficient technology and reducing waste via efficient logistics and sustainable packaging. The B2B industry is driven to adopt these services by increased brand reputation benefits, regulatory pressures and consumer demand for new business opportunities and greater consumer retention.
  • Startup Ecosystem: Startup ecosystems preferences in the global market for B2B food and beverages e-commerce is driven by the increasing consumer preference towards sustainability, rising technological advancements in B2B F&B monitoring and production of food and beverages, increasing demand for nutrient-rich and clean-label food products and drinks and rising development of smart production in the plant-based food and beverages with the expansion of online sales channels, such as artificial intelligence (AI) and Internet of Things (IoT).

Key Technological Shifts in B2B Food and Beverages E-commerce Market

The rise of technological advancements is the revolutionizing factor in the B2B food and beverages e-commerce industry, which includes mobile-first ordering and tracking, ERP and automation integration for data analytics, mobile-first tracking and ordering and AI-powered recommendations and personalization. These technologies provide a competitive advantage, improve consumer experience and enhance operational efficiency in the fast-paced food and beverage industry, which may expect to revolutionize the growth of the market during the forecast period. 

Various market players Alibaba Group, Amazon Business and Udaan are adopting these technologies such as IoT for supply chain monitoring, blockchain for transparency and AI for efficiency and personalization. These initiatives also concentrate on automation to reduce costs and streamline ordering, using online marketplaces for competitive advantages and broader reach, and leveraging data analytics for insights. Market players also focus on enhanced supply chains, reduced costs, achieving greater operational efficiency and improved consumer satisfaction.

Trade Analysis of B2B Food and Beverages E-commerce Market: Import & Export Statistics

  • India is the fastest growing country in the food and beverage industry. In 2022-2023, food and beverage(F&B) exports reached a record US$ 48.6 billion in India. Followed by fresh fruits (32.6%), and basmati rice (22.1%), exports of fresh vegetables in witnessed the highest YoY growth of 144.32% in 2024. (Source: Indus Food)
  • China is the growing and large country in the food and beverage industry. The total value of Cross-Border E-commerce (CBEC) reached CNY 2.38 trillion in China in 2023. With food and beverage emerging as a top growth category at 15.8%, China generated over 2.16 trillion in e-commerce sales in 2024. (Source: Trade)

Value Chain Analysis of B2B Food and Beverages E-commerce Market

Raw Material Procurement

  • In the B2B food and beverages e-commerce industry, the raw material procurement deals with strategic procedure of purchasing, evaluating and sourcing of fish oil from the various vitamins, minerals and other probiotics.

Packaging and Branding

  • Branding and Packaging for global B2B food and beverages e-commerce market focuses on creating packaging which may ensures remain stable, safe and fresh by protecting them from contamination, light and moisture.

Waste Management and Recycling

  • The waste management and recycling in the B2B food and beverages e-commerce industry are including rejected batches and leftover raw materials such as sweeteners, flavors and tastes, which may drive market growth during the forecast period.

B2B Food and Beverages E-Commerce Industry Regulatory Landscape: Global Regulations

Country Regulatory Body Key Regulations Focus Areas Notable Notes
India Food Safety and Standards Authority of India (FSSAI) Food Safety and Standards (Packaging and Safety Regulations) and Licensing and Registration of Food Businesses) Ingredients and Formulations: It focuses on e-commerce sale of various food and beverages such as plant-based, natural, clean-label and sustainable food and beverages.  Formulation Food: Producers or manufacturers of natural and plant-based food and beverages register with e-commerce registration number on food and beverages in India.

B2B Food and Beverages E-commerce Market Regional Insights

How North America Dominates the B2B Food and Beverages E-commerce Market Revenue in 2024?

North America dominated the global market revenue in 2024. The market growth in the region is attributed to the factors such as rising automation in the supply chain, rising adoption of data analytics and AI, rising technological advancements in logistics and delivery, increasing disposable incomes, increasing consumer spending capacity, increasing demand for functional and healthy food, increasing significance on convenience and busy lifestyles and urbanization. 

The U.S. B2B Food and Beverages E-commerce Market Trends

The U.S. dominated the global market revenue in 2024. The U.S. market is experienced rapid growth, which is driven by competitive pricing, fast delivery and convenience. Consumers rapidly shifting to e-commerce platforms for the ease of home delivery and shopping of meals and groceries, which may expect to drive the demand for B2B food and beverages e-commerce industry in the U.S.

Asia Pacific B2B Food and Beverages E-commerce Market Trends

Asia Pacific is expected to grow fastest during the forecast period. The market growth in the region is attributed to the factors such as the increasing strong focus on efficiency and logistics last-mile delivery, rising significant investment in personalized recommendations and technology, increasing demand for healthier options and convenience, widespread adoption of internet use and smartphones and increasing disposable incomes.

India B2B Food and Beverages E-commerce Market Trends 

India is expected to grow fastest during the forecast period. The market growth in the country is driven by factors such as increasing adoption of smartphones and the internet, increasing development of robust digital payment systems, rising investments in automation technologies, and growing e-commerce.

  • India is the fastest growing country in the food and beverage industry. In 2022-2023, food and beverage(F&B) exports reached a record US$ 48.6 billion in India. Followed by fresh fruits (32.6%), and basmati rice (22.1%), exports of fresh vegetables in witnessed the highest YoY growth of 144.32% in 2024. (Source: Indus Food)

Segmental Insights

Platform Insights

How did Marketplace Platforms Segment Dominates the B2B Food and Beverages E-commerce Market Revenue in 2024?

The marketplace platforms segment dominated the global market revenue in 2024. The marketplace platforms play an important role in the F&B e-commerce as they offer data-driven insights, enhance efficiency, streamline operations, and provide access to a huge consumer base to enhance consumer experiences. They also allow brands offer solutions to supply chain disruptions, support subscription models for regular customers, enhance bulk ordering for B2B transactions, and connect with new wholesale buyers. In addition, these platforms enable for efficient order management and targeted marketing. The marketplace platforms contact with food and beverage distributors with a huge network of international buyers, retailers and distributors. Automation of tasks like inventory control, data management and order processing cuts costs and reduces manual errors, which further expected to increase the demand for marketplace platforms in the global market.

The Direct-to-Business (D2B) Portals Segment is Expected to Grow Fastest During the Forecast Period. 

The direct-to-business portals in the F&B market are revolutionizing the traditional supply chain by digitizing transactions between retailers, distributors and manufacturers. These technologies from manual procedures such as in-person meetings, fax and phone are significantly expanding market reach, increasing efficiency and improves the overall consumer experience. In addition, direct-to-business helps in various ways such as efficient reordering, addressing supply chain complexities, meeting complex regulations, handling perishable products, customize pricing and promotions, convenience and 24/7 ordering, enhanced market penetration, and streamlined operations are further expected to drive the segment growth in the market.

Food Insights

Why Processed Food Segment Dominates the B2B Food and Beverages E-commerce Market Revenue in 2024?

The processed food segment dominated the global market revenue in 2024. The segment growth in the market is driven by their ability, convenience and longer shelf life to cater to diverse tastes make them ideal for consumer access, distribution and online sales. Processed foods. They also offer a wide variety of appealing items with greater logistical ease and reduced spoilage, allow e-commerce platforms and extend simple ingredients to ready-to-eat products. There are major significance of processed food in food and beverages such as increased convenience and appeal, longer shelf life, cost-effectiveness, increasing dietary diversity, nutrient enhancement, rising enhancement in nutrient fortification and improved logistical efficiency, which further expected to increase the demand for processed food in the global market. 

The Beverages Segment is Expected to Grow Fastest During the Forecast Period. 

The segment growth in the global B2B food and beverages e-commerce market is driven by factors such as the growing e-commerce platform, rising technological advancements, increasing consumer preference towards health-centric options such as plant-based and functional drinks, a wider online product variety and increasing demand for convenience. 

Deployment Mode Insights

What Factors Help Cloud-based Segment to Grow in 2024?

The cloud-based segment dominated the market revenue in 2024. The segment growth in the global market is driven by factors such as enhanced data utilization, increased operational efficiency, superior consumer experience and improved supply chain management. Cloud-based technology controls the food and beverage supply chain and provides comprehensive visibility. Cloud-based machine learning and AI tools analyze external factors, market trends and historical data to significantly increase consumer demand. This helps improve production schedules and inventory levels. Cloud-based solutions help minimize waste throughout the supply chain and optimize resource allocation, which is crucial for attracting eco-conscious consumers and meeting governance, social and environmental goals, which is expected to enhance the segment growth.

The On-Premises Segment is Expected to Grow at Steady Growth During the Forecast Period. 

The segment growth in the global B2B food and beverages e-commerce market is driven by factors such as enhanced consumer convenience and ordering, improved operational efficiency, data and loyalty opportunities, increasing consumer expectations, increasing demand for ethically sourced and sustainable products and enable businesses to improve operational efficiency, personalize marketing and improve pricing.

End User Insights

How Retailers Segment Dominates the B2B Food and Beverages E-commerce Market Revenue in 2024?

The retailers segment dominated the global market revenue in 2024. The segment growth in the global market is driven by the rising investments in digital infrastructure, increasing disposable incomes, growing rapid urbanization, rising technological advancements such as AI-driven personalization, and increasing consumer acceptance of online purchasing. In addition, increasing demand for clean-label and organic products, increasing consumer focus on health and wellness and increasing consumer demand for convenience via fast delivery and online ordering. 

The Restaurants and Cafes is Expected to Grow Fastest During the Forecast Period. 

The segment growth in the global B2B food and beverages e-commerce market is attributed to the factors such as the increasing demand for faster delivery, changing lifestyles, increasing consumer preferences towards online food services, increasing consumer preference towards ready-to-eat foods and convenience, and increasing strategic partnerships with tech and delivery platforms. In addition, rising adoption of advanced technologies via QR codes and mobile apps, increasing demand for delivery services and online ordering and growing number of smartphone users. 

Recent Developments in the B2B Food and Beverages E-commerce Market

Hygiena

  • Launch: In March 2025, Hygiena launched a new e-commerce platform dedicated to serving the continent for Australian food and beverage businesses. This platform allows consumers to access Hygiena’s full range of food safety testing solutions and order direct delivery in remote areas. (Source: Food Safety)

Chef Middle East (CME)

  • Launched: In February 2025, a leading distributor of premium food and beverage solutions, Chef Middle East (CME) launched an exclusive B2B e-commerce portal. The aim behind this launch was to streamline ingredient sourcing for foodservice operators, restaurant teams and chefs. (Source: Caterer)

Top Vendors in B2B Food and Beverages E-commerce Market & Their Offerings:

  • Alibaba Group: Alibaba Group is significantly investing in logistics to enhance the growth in food delivery and online grocery. With platforms such as Freshippo and Tmall that integrate offline and online shopping, the key player is the major player in Asia Pacific.
  • Walmart: Walmart holds a significant share in the market and increased its online grocery offerings as it is one of the largest competitors across the globe. 
  • Amazon: Amazon leveraging technology such as automation and AI for competitive advantage and offers services through platforms such as Whole Foods and Amazon Fresh. Amazon serves both business-to-business (B2B) and business-to-consumer (B2C) via various services and platforms.

Other Top Companies 

  • FoodServiceDirect.com
  • Faire Wholesale
  • WebstaurantStore
  • Metro AG
  • Walmart Business
  • IndiaMART InterMESH Ltd.
  • Costco Wholesale Corporation
  • Sysco Corporation
  • Cheetah Technologies Inc.
  • eFoodChoice
  • TradeIndia
  • Nestlé Professional (E-commerce Division)

Segments Covered in the Report

By Platform Type

  • Marketplace Platforms 
  • Direct-to-Business (D2B) Portals

By Food Type

  • Processed Food
  • Fresh Produce
  • Beverages 
  • Dairy Products
  • Bakery and Confectionery
  • Meat and Seafood
  • Others

By Deployment Mode

  • Cloud-Based 
  • On-Premises

By End User

  • Retailers 
  • Restaurants & Cafés
  • Hotels & Catering Services
  • Institutional Buyers
  • Food Manufacturers

By Region

  • North America
  • Europe
  • Asia Pacific
  • Middle East and Africa (MEA)
  • Latin America
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  • Report Covered: [Revenue + Volume]
  • Historical Year: 2021-2023
  • Base Year: 2024
  • Estimated Years: 2025-2034

Meet the Team

Vidyesh Swar, Senior Research Analyst at Towards Food & Beverages, specializes in market research, focusing on supply-demand evaluation, pricing analysis, alternative proteins, plant-based foods, and sustainable food technologies within the industry.

Learn more about Vidyesh Swar

Aditi Shivarkar, with 14+ years in Food and Beverages market research, specializes in food, beverage, and eco-friendly packaging. She ensures accurate, actionable insights, driving Towards FnB's excellence in industry trends and sustainability.

Learn more about Aditi Shivarkar

Related Insights

FAQ's

The global B2B food and beverages e-commerce market was valued at USD 255.63 billion in 2024 and is projected to grow to nearly USD 1,147.29 billion by 2034, with a CAGR of 16.2% during the forecast period from 2025 to 2034.

Technologies like AI for personalized recommendations, IoT for supply chain monitoring, and cloud-based platforms for operational efficiency are transforming the industry, enabling businesses to improve consumer experiences and streamline their supply chains.

Asia Pacific, particularly India and China, is expected to witness the fastest growth, driven by increasing internet penetration, smartphone adoption, and a strong demand for healthier food options.

Processed food products continue to dominate the market due to their convenience, longer shelf life, and appeal to consumers, making them ideal for bulk purchases and distribution through e-commerce platforms.

Major players like Amazon and Alibaba leverage cutting-edge technologies, such as AI, blockchain, and IoT, to enhance supply chain transparency, improve customer experience, and expand their reach, making them dominant forces in the industry.

Emerging markets, especially in Asia-Pacific and Latin America, are expected to contribute significantly to market growth due to rising internet penetration, the shift towards online purchasing, and increasing consumer demand for healthier and specialty food options.

Retailers benefit from digital infrastructure, AI-driven personalization, faster delivery, and better inventory management, allowing them to meet the growing demand for organic, clean-label, and convenient products.

Sustainability is becoming a major focus, with businesses adopting eco-friendly sourcing, waste reduction through efficient logistics, and sustainable packaging, responding to both regulatory pressures and increasing consumer demand for ethical practices.