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June 2025
The North America seasoning and spices market size was estimated at USD 4.50 billion in 2024 and is predicted to increase from USD 4.72 billion in 2025 to approximately USD 7.20 billion by 2034, expanding at a CAGR of 4.80% during the forecast period from 2025 to 2034. The market is growing significantly due to consumers preference for authentic, natural and premium flavored seasoning, spices, and the growing rate of restaurant opening in a leading country of North America further escalates the market demand.
| Study Coverage | Details |
| Growth Rate from 2025 to 2034 | CAGR of 4.80% |
| Market Size in 2025 | USD 4.72 Billion |
| Market Size in 2026 | USD 4.95 Billion |
| Market Size by 2034 | USD 7.20 Billion |
| Largest Market | United States |
| Base Year | 2024 |
| Forecast Period | 2025 to 2034 |
The North America seasoning and spices market is significantly expanding due to changing consumer preferences for dietary habits, health coconscious approach where, consumers are looking for healthy yet tasty food options such as breakfast, meals and dinner. Seasoning and spices play a key role in offering different taste to the food items including aroma, color and preservation also. Herbs and parts of some plants like seeds, buds, flowers, leaf, and roots are utilized to make various seasonings and spices that can be commercialized and help expand the food and beverage sector.
According to the sources, food services and restaurants in the U.S. is a second-largest industry which is source of private sector’s employment and currently 15.7 million workers- nearly 10% of the U.S. workforce. Among which 12.5 million jobs are from the eating and drinking sector. also, approx. 50,000 new restaurants open with every year in the U.S. showcasing expanding business potential for seasoning and spices market in the North America.
Restaurants in the U.S. with different Segments
| Type of restaurant/foodservice outlet | Approximate number in the U.S. |
| Fast-food or quick-service chains (e.g., McDonald's, Panera Bread) | 2,07,800 |
| Single-location, full-service restaurants (independent) | 1,50,100 |
| Chain full-service restaurants (e.g., Applebee’s, Olive Garden) | 1,37,500 |
| Coffee and snack shops | 83,000 |
| Bars and nightclubs | 67,800 |
| Food trucks | 58,000 |
| Pizza restaurants | 74,000 |
| Italian restaurants | 62,100 |
| Mexican restaurants | 50,000 |
| Chinese restaurants | 25,700 |
| Sandwich and sub shops | 20,504 |
| Sushi restaurants | 16,900 |
| Mediterranean restaurants | 16,400 |
| Barbeque restaurants | 15,500 |
| Bakery cafes | 9,000 |
| Ghost kitchens | 7,600 |
| Breakfast restaurants and diners | 7,100 |
| Bubble tea shops | 5,600 |
| Fine dining restaurants | 4,300 |
| Premium steak restaurants | 4,300 |
| Vegetarian and vegan restaurants | 3,300 |
| Poké shops | 3,100 |
(Source: oysterlink)
A significant opportunity that North America seasoning and spices hold is growing trend for spices blends to offer different taste and they work perfectly in many dishes and snacks, ready-to-prepare meals, preserved food products. This type of spices is majorly traded in the areas where multicultural people stay together. In a north America cuisines spices blends imported from the middle East and other nearby regions, include warm brown spics, turmeric, coriander have become increasingly popular in a recent year, further propelling the markets growth.
In North America, the seasoning and spices market is bolstering at a substantial rate due to increasing demand for high quality spices and its blend that can be used for restaurants, hotels and in daily meal preparation creating and lucrative opportunity for market to expand on a large scale and capitalization on such trends create notable Margine for businesses working in the food and beverages sector.
A notable challenge that north American seasoning and spices faces is volatile supply chain system due to changes in regulations, raw material crisis, seasonal fluctuations that affects availability of spices, transportation issues, packaging delays, armed conflicts and natural disasters. To maintain consistent quality requirements as per regulations is also creating a barrier for market expansion. Moreover, increasing consumers inclination for ready-to-eat meals, sauces, snacks items creating competition between the two domains in the food and beverages sector.
Why is the United States Contributing to the North America Seasoning and Spices Market Largest Share?
The U.S. dominated the North America seasoning and spices market. The country’s dominance can be attributed to the increased tourism industry along with expanding food businesses. Many consumers are attracted towards regional and local food items to try different tastes and flavors. Many food items are made up of various spices like oregano, pepper, paparika, cloves, cumin, ginger and others which offer entirely different tastes to food items. Many spices also have medicinal benefits as per ayurveda and even modern studies have confirmed some of the claims for such herbs and spices about which people are becoming aware and willing to try such spices and herbs mixed with regular food dishes.
Why is the Mexico Fastest Growing Country for the Market?
The Mexico country is expected to grow at the fastest CAGR during foreseeable period. The country’s growth can be attributed to the deep-rooted culinary traditions and wide-ranging use of various spices and herbs into the Mexican dishes. These dishes generally contain various spices like cinnamon, coriander, cloves, thymes, Mexican oregano, cumin, and others. Chiles are popularly used in the Mexican cuisines and prominently used in the salas, stews, vegetable dishes, various sauces. The market is witnessing significant demand for natural, organic seasoning which is majorly driven by health-conscious consumers. Due to extensive availability of the Mexican spices, it holds high export value for these spices which expanding the country’s growth further in the North America seasoning and spices market.
What are the Growth Factors of Canada in the North America Seasoning and Spices Market?
On a country level, Canada showcases a significant growth rate owing to the increasing food retail industry and its high popularity which is majorly driven by multicultural population in Canada. The growing popularity of frozen savory food products among every age group and particularly in children is propelling the country’s growth in the market. There are two significant hotspots of the Canada which include Ontario and Quebec that support expansion of seasoning and spices industry. Consumers are also looking for unique blends of spices; thus, restaurant owners and outlets are continuously searching for various formulations to satisfy taste buds of customers to retain their engagement.
Why are Spices Popular in the North America Seasoning and Spices Market?
The spices segment held the largest market share in 2024. The segment's growth can be attributed to the reasons which includes growing consumer demand for ethnic and reliable flavor of different spices to use for cuisines and dishes. The food service industry is expanding due to its innovative dishes and experimentation of mixed spices for a variety of food items where people can taste different food items in one place. Spices are a fundamental element to make any recipe. By integrating these factors, the segment is dominating the market.
The Herbs and Seasonings Segment are Expected to Grow at the Fastest Rate Over the Foreseeable Period.
The segment growth can be related to the growing inclination of consumers for natural and clean-labeled food products. The segment is expanding due to popularity for homely meals and demand for mediterranean and different herb rich diet. Manufacturers are also responding to this trend by launching innovative dishes with the help of special herbs and seasoning to enhance its tastes, particularly in urban areas where people spend weekends at different locations.
Why Does the Meat and Seafood Segment See the Maximum Demand Rate in the North America Seasoning and Spices Market?
The meat and seafood segment held the largest market share in 2024. The segment’s dominance is driven by compulsion of dried spices and seasonings usage in highly processed meat and seafood products where they offer flavor enhancement and preservation at the same time. To restrict bacterial growth and lowers oxidation in processed meat products various spices need to infuse such as, bay leaf, garlic, anise, thyme, mustard, salt, black pepper, allspice and cinnamon. The segment hold is further strengthened by North America’s position as the highest processed meat consuming regions in the world which is backed by robust supply chain networks that helps in efficient product distribution.
The Savory Snack Segment is Expected to Showcase the Fastest Growth Rate Over the Foreseeable Period.
The segment is growing due to increasing demand for snacks with unique and savory flavors with innovative food profiles. Snack products like chips, fox nuts, fried items, and popcorn are presented with various flavors and blends of spices to enhance their taste profile by manufacturers in the food industry. Consumers are continuously seeking snack food items for mid-time hunger. Also, the presence of multicultural population in North America fueling the segment’s growth.
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