North America Seasoning and Spices Market Size to Grow to $7.20 Bn by 2034

North America Seasoning and Spices Market Size and Trends Analysis 2034

The North America seasoning and spices market size is valued at USD 4.72 billion in 2025, is poised to reach approximately USD 7.20 billion by 2034, at a CAGR of 4.80% during the forecast period from 2025 to 2034. Offering significant opportunities for stakeholders, investors, and innovators aiming to capitalize on this upward trend.

Last Updated: 20 June 2025 Category: Food & Beverages Ingredients Insight Code: 5664 Format: PDF / PPT / Excel

North America Seasoning and Spices Market Size and Share

The North America seasoning and spices market size was estimated at USD 4.50 billion in 2024 and is predicted to increase from USD 4.72 billion in 2025 to approximately USD 7.20 billion by 2034, expanding at a CAGR of 4.80% during the forecast period from 2025 to 2034. The market is growing significantly due to consumers preference for authentic, natural and premium flavored seasoning, spices, and the growing rate of restaurant opening in a leading country of North America further escalates the market demand.

North America Seasoning and Spices Market Size 2025 to 2034

Key Highlights

  • By country, the United States held the largest North America seasoning and spices market in 2024. The region is growing due to increasing awareness about the health benefits of various spices and demand for customized food items.
  • By country, the Mexico is expected to grow at the fastest CAGR during foreseeable period of 2025 to 2034. The segment is expanding due to extensive use of cooking spices in Mexican food products and use of culinary herbs in the dishes.
  • By country, Canada held the significant market share in 2024. Growing popularity for frozen savory food snacks that requires seasoning and different herbs is fueling the markets growth rate in Canada.
  • By product type, the spices segment accounted for the largest market share in 2024. Growing demand for various spices for different recipes in restaurants, homely meals and Tiffine services is fueling the segment's growth.
  • By product type, the herbs and seasoning segment is expected to excel at the fastest CAGR during the foreseeable period. The expansion is due to the increasing shift of consumers towards clean labels and authentic food products with innovative blend of herbs.
  • By application, the meat and seafood segment estimated to held the largest market share in 2024.the segment is proliferating due to excessive use of dried spices and seasoning to preserve meat and seafoods which inhibits bacterial multiplication to keep it fresh without loss of nutritional values in the foods.
  • By application, the savory snack segment is expected to grow at the fastest CAGR over the upcoming period. The segment is growing due to manufacturers presenting bold and unique flavored snacks which multiplies demand for various snacks.

Industry Coverage

Study Coverage Details
Growth Rate from 2025 to 2034 CAGR of 4.80%
Market Size in 2025 USD 4.72 Billion
Market Size in 2026 USD 4.95 Billion
Market Size by 2034 USD 7.20 Billion
Largest Market United States
Base Year 2024
Forecast Period 2025 to 2034

Changing Dietary Habits in the Region Accelerating the Market Expansion

The North America seasoning and spices market is significantly expanding due to changing consumer preferences for dietary habits, health coconscious approach where, consumers are looking for healthy yet tasty food options such as breakfast, meals and dinner. Seasoning and spices play a key role in offering different taste to the food items including aroma, color and preservation also. Herbs and parts of some plants like seeds, buds, flowers, leaf, and roots are utilized to make various seasonings and spices that can be commercialized and help expand the food and beverage sector.

According to the sources, food services and restaurants in the U.S. is a second-largest industry which is source of private sector’s employment and currently 15.7 million workers- nearly 10% of the U.S. workforce. Among which 12.5 million jobs are from the eating and drinking sector. also, approx. 50,000 new restaurants open with every year in the U.S. showcasing expanding business potential for seasoning and spices market in the North America.

Restaurants in the U.S. with different Segments

Type of restaurant/foodservice outlet Approximate number in the U.S.
Fast-food or quick-service chains (e.g., McDonald's, Panera Bread) 2,07,800
Single-location, full-service restaurants (independent) 1,50,100
Chain full-service restaurants (e.g., Applebee’s, Olive Garden) 1,37,500
Coffee and snack shops 83,000
Bars and nightclubs 67,800
Food trucks 58,000
Pizza restaurants 74,000
Italian restaurants 62,100
Mexican restaurants 50,000
Chinese restaurants 25,700
Sandwich and sub shops 20,504
Sushi restaurants 16,900
Mediterranean restaurants 16,400
Barbeque restaurants 15,500
Bakery cafes 9,000
Ghost kitchens 7,600
Breakfast restaurants and diners 7,100
Bubble tea shops 5,600
Fine dining restaurants 4,300
Premium steak restaurants 4,300
Vegetarian and vegan restaurants 3,300
Poké shops 3,100

(Source: oysterlink)

  • A significant trend for the market is growing demand from consumers for global flavors like Mexican, Chinese, Indian and ethnic cuisines that many people want to enjoy as a change which increased demand for further spices like dried ginger, cloves, nutmeg, garlic, basil leaves is supporting the markets growth.
  • Urban fast-paced lifestyle is driving the demand for ready-to-use spices blends that are convenient to use and time saving also. Such blends simplify the process of meal preparation without compromising taste or health and it is useful for people who do not know about spices portion and combinations that are needed for better food taste.
  • There is a noticing interest in functional spices like ginger, turmeric, and cinnamon that are believed to offer anti-inflammatory health benefits. Consumers are increasingly looking for clean label and naturally made spices is another trend fueling the North America seasoning and spices market.
  • To stay away from artificial flavor and additives, meat and seafood processors are also making changes and opting for natural spices is propelling market growth.

Market Opportunity

How will Growing Spices Blends Affect North America Seasoning and Spices Market?

A significant opportunity that North America seasoning and spices hold is growing trend for spices blends to offer different taste and they work perfectly in many dishes and snacks, ready-to-prepare meals, preserved food products. This type of spices is majorly traded in the areas where multicultural people stay together. In a north America cuisines spices blends imported from the middle East and other nearby regions, include warm brown spics, turmeric, coriander have become increasingly popular in a recent year, further propelling the markets growth.

In North America, the seasoning and spices market is bolstering at a substantial rate due to increasing demand for high quality spices and its blend that can be used for restaurants, hotels and in daily meal preparation creating and lucrative opportunity for market to expand on a large scale and capitalization on such trends create notable Margine for businesses working in the food and beverages sector.

Market Challenge

Impair Supply Chain Systems

A notable challenge that north American seasoning and spices faces is volatile supply chain system due to changes in regulations, raw material crisis, seasonal fluctuations that affects availability of spices, transportation issues, packaging delays, armed conflicts and natural disasters. To maintain consistent quality requirements as per regulations is also creating a barrier for market expansion. Moreover, increasing consumers inclination for ready-to-eat meals, sauces, snacks items creating competition between the two domains in the food and beverages sector.

Regional Insights

Why is the United States Contributing to the North America Seasoning and Spices Market Largest Share?

The U.S. dominated the North America seasoning and spices market. The country’s dominance can be attributed to the increased tourism industry along with expanding food businesses. Many consumers are attracted towards regional and local food items to try different tastes and flavors. Many food items are made up of various spices like oregano, pepper, paparika, cloves, cumin, ginger and others which offer entirely different tastes to food items. Many spices also have medicinal benefits as per ayurveda and even modern studies have confirmed some of the claims for such herbs and spices about which people are becoming aware and willing to try such spices and herbs mixed with regular food dishes.

Why is the Mexico Fastest Growing Country for the Market?

The Mexico country is expected to grow at the fastest CAGR during foreseeable period. The country’s growth can be attributed to the deep-rooted culinary traditions and wide-ranging use of various spices and herbs into the Mexican dishes. These dishes generally contain various spices like cinnamon, coriander, cloves, thymes, Mexican oregano, cumin, and others. Chiles are popularly used in the Mexican cuisines and prominently used in the salas, stews, vegetable dishes, various sauces. The market is witnessing significant demand for natural, organic seasoning which is majorly driven by health-conscious consumers. Due to extensive availability of the Mexican spices, it holds high export value for these spices which expanding the country’s growth further in the North America seasoning and spices market.

What are the Growth Factors of Canada in the North America Seasoning and Spices Market?

On a country level, Canada showcases a significant growth rate owing to the increasing food retail industry and its high popularity which is majorly driven by multicultural population in Canada. The growing popularity of frozen savory food products among every age group and particularly in children is propelling the country’s growth in the market. There are two significant hotspots of the Canada which include Ontario and Quebec that support expansion of seasoning and spices industry. Consumers are also looking for unique blends of spices; thus, restaurant owners and outlets are continuously searching for various formulations to satisfy taste buds of customers to retain their engagement.

Segmental Insights

Product Type Insights

Why are Spices Popular in the North America Seasoning and Spices Market?

The spices segment held the largest market share in 2024. The segment's growth can be attributed to the reasons which includes growing consumer demand for ethnic and reliable flavor of different spices to use for cuisines and dishes. The food service industry is expanding due to its innovative dishes and experimentation of mixed spices for a variety of food items where people can taste different food items in one place. Spices are a fundamental element to make any recipe. By integrating these factors, the segment is dominating the market.

The Herbs and Seasonings Segment are Expected to Grow at the Fastest Rate Over the Foreseeable Period. 

The segment growth can be related to the growing inclination of consumers for natural and clean-labeled food products. The segment is expanding due to popularity for homely meals and demand for mediterranean and different herb rich diet. Manufacturers are also responding to this trend by launching innovative dishes with the help of special herbs and seasoning to enhance its tastes, particularly in urban areas where people spend weekends at different locations.

Application Insights 

Why Does the Meat and Seafood Segment See the Maximum Demand Rate in the North America Seasoning and Spices Market?

The meat and seafood segment held the largest market share in 2024. The segment’s dominance is driven by compulsion of dried spices and seasonings usage in highly processed meat and seafood products where they offer flavor enhancement and preservation at the same time. To restrict bacterial growth and lowers oxidation in processed meat products various spices need to infuse such as, bay leaf, garlic, anise, thyme, mustard, salt, black pepper, allspice and cinnamon. The segment hold is further strengthened by North America’s position as the highest processed meat consuming regions in the world which is backed by robust supply chain networks that helps in efficient product distribution.

The Savory Snack Segment is Expected to Showcase the Fastest Growth Rate Over the Foreseeable Period. 

The segment is growing due to increasing demand for snacks with unique and savory flavors with innovative food profiles. Snack products like chips, fox nuts, fried items, and popcorn are presented with various flavors and blends of spices to enhance their taste profile by manufacturers in the food industry. Consumers are continuously seeking snack food items for mid-time hunger. Also, the presence of multicultural population in North America fueling the segment’s growth.

Recent Developments in the North America Seasoning and Spices Market

Kerry Group 

  • Launch: In April 2024, Kerry group introduced a Taste sense salt, that offers salt and savory taste without sodium addition with retention of essential flavors and nutritional values with salty taste. (Source: Food & Beverage Asia)

McCormick

  • Product launch: In January 2024, the McCormick brand launched Flavor maker seasonings. It is an innovative product to inspire and flavor meals from preparation to plate. It features a total of 15 blends designed to offer a unique taste for every food item. (Source: McCormick)

North America Seasoning and Spices Market Leading Companies

North America Seasoning and Spices Market Companies

Segments Covered in the Report

By Product Type

  • Salt And Salt Substitutes
  • Herbs And Seasoning
  • Spices

By Application

  • Bakery And Confectionery
  • Soup, Noodles And Pasta
  • Meat And Seafood
  • Salads, Sauces And Dressing
  • Savory Snack
  • Other Applications

By Country

  • United States
  • Canada
  • Mexico
Share With : linkedin twitter facebook
  • Report Covered: [Revenue + Volume]
  • Historical Year: 2021-2023
  • Base Year: 2024
  • Estimated Years: 2025-2034

Meet the Team

Vidyesh Swar, Senior Research Analyst at Towards Food & Beverages, specializes in market research, focusing on supply-demand evaluation, pricing analysis, alternative proteins, plant-based foods, and sustainable food technologies within the industry.

Learn more about Vidyesh Swar

Aditi Shivarkar, with 14+ years in Food and Beverages market research, specializes in food, beverage, and eco-friendly packaging. She ensures accurate, actionable insights, driving Towards FnB's excellence in industry trends and sustainability.

Learn more about Aditi Shivarkar

Related Insights

FAQ's

With a projected CAGR of 4.80% and market size expected to grow from USD 4.72 billion in 2025 to USD 7.20 billion by 2034, the sector presents stable and profitable opportunities. Rising restaurant density, clean-label trends, and demand for bold flavor innovations offer avenues for expansion and acquisition.

Spices for meat and seafood preservation lead the revenue, while the fastest growth lies in savory snack applications and herbs & seasoning blends driven by urban dining and health-conscious eating.

AI in flavor formulation, blockchain-based traceability, and automation in spice processing are streamlining product development and safety. These tools also enable rapid prototyping of new blends, ensuring competitive advantage through innovation and transparency.

Top players include McCormick & Company, Kerry Group PLC, Ajinomoto Co., Olam International, and Döhler GmbH. These companies are leading with product innovation, global partnerships, and strategic acquisitions.

Key strategies include launching low-sodium or sodium-alternative products, focusing on sustainability, expanding e-commerce presence, and creating globally inspired spice lines tailored for specific cuisines or dietary trends.

Strict U.S. FDA and Canadian Food Inspection Agency (CFIA) guidelines on labeling, allergen declaration, and food additives push manufacturers toward cleaner, compliant ingredient lists. This creates opportunities for certified organic, non-GMO, and allergen-free products.

Challenges like climate volatility, raw material shortages, logistics delays, and geopolitical unrest are impacting ingredient sourcing and pricing. Companies are diversifying supplier bases and investing in local and greenhouse cultivation to stabilize supply.

The market is driven by rising demand for natural, clean-label spices, increasing preference for ethnic cuisines, and growth in ready-to-use spice blends. Urbanization and fast-paced lifestyles are fueling demand for convenient, flavorful cooking solutions. Functional spices like turmeric and ginger are gaining popularity due to health benefits.