Juice Concentrates Market Size to Attain USD 216.88 Billion by 2034

Juice Concentrates Market Size & Growth Projections to 2034

The global juice concentrates market size is projected to grow from USD 117.97 billion in 2025 to USD 216.88 billion by 2034 with a compound annual growth rate (CAGR) of 7% during the forecast period from 2025 to 2034.

Last Updated: 07 May 2025 Category: B2C Food & Beverages Products Insight Code: 5563 Format: PDF / PPT / Excel

Juice Concentrates Market Size, Share and Demand Analysis

The global juice concentrates market size was estimated at USD 110.25 billion in 2024 and is predicted to increase from USD 117.97 billion in 2025 to nearly USD 216.88 billion by 2034, growing at a CAGR of 7% over the forecast period from 2025 to 2034. Rising health awareness and increasing demand for the ready-to-drink beverages mainly driving the market.

Juice Concentrates Market Size 2025 to 2034

Key Highlights

  • By region, North America led the juice concentrates market in 2024. Several significant developments are currently shaping the North American juice concentrates market, driven by changing consumer preferences and increased health awareness.
  • By region, Asia Pacific expects the significant growth in the market during the forecast period. The juice industry in the Asia-Pacific region is undergoing a major change due to shifting consumer preferences for healthier drink choices.
  • By type, fruit juice concentrates segment led the market in 2024. Fruit concentrate offers a budget-friendly and practical substitute for fresh fruits across numerous uses.
  • By type, vegetable juice concentrates segment is seen to grow at a notable rate during the predicted timeframe. Vegetable juice concentrate provides ease and saves time. It offers a fast and convenient method to integrate the health advantages.
  • By form, liquid juice concentrates segment held the largest share of the market in 2024. Rise in liquid concentrate utilization is propelled by rising demand for ready-to-use beverage bases, cocktail blends, and smoothie mixtures.
  • By form, powdered juice concentrates segment is expected to grow at the fastest rate in the market during the forecast period. The powder form is prominent for its convenience and extended shelf life, receiving popularity in health wellness markets.
  • By end use, food processing segment led the juice concentrates market in 2024. Processed food provides convenience, increased shelf life, easy transport to remote regions, and enhanced accessibility, serving as a premium source of nourishment.
  • By end use, food service segment is observed to grow at the fastest rate during the forecast period. Food service sectors may provide specialized juice concentrates prepared to complete the demand of commercial kitchens and food service operations.
  • By application, beverage’s segment dominated the market with the largest share in 2024. Beverages are no longer approved simply to only relieve thirst, they are important part to the daily intake of nutrients, thus, increasing the demand.
  • By application, bakery & confectionery segment is seen to grow at a notable rate during the predicted timeframe. In the bakery and confectionery sector, juice concentrates are utilized to improve the flavor and texture of various products, including cakes, pastries, and candies.

Rising Health Wellness Trend Expanding the Market

Consumers are very conscious of the significance of healthy and plant-based foods. Among these items, juice concentrates are highly favored. They are regarded as both natural and wholesome. Health advantages are directly linked to phytochemicals, including polyphenols or carotenoids, found in fruits. Due to this, there is a strong demand for juice concentrates in the market. Fruit juice concentrates, possess an extended shelf life and are convenient to package, store, or transport to distant locations. Indeed, concentrating fruit juices lowers the water activity, which subsequently prevents the growth of microorganisms and enhances the shelf life of juice products. The worldwide need for fruit concentrates is growing, fueled by rising disposable incomes, changing lifestyles, and urban development. Furthermore, the growth of the juice concentrates market is driven by consumers' increasing demand for convenient food and beverage products.

Juice Concentrates Market Trend

  • Major industries juice concentrates market is embracing strategic steps concentrating on sustainability trend in the market. This shift is propelled by rising consumer demand for eco-friendly items and practices, encouraging the brands to improve their sustainability efforts.
  • The forecasted growth suggests that the market is set for ongoing development, driven by a rising inclination towards organic diets and health-enhancing drinks. Primary market influences consist of increasing disposable incomes, shifting consumer preferences towards health-oriented items, and heightened awareness regarding the health advantages of organic juices.
  • As the organic juice concentrate demand progresses, new trends like functional drinks and enriched juices are gaining popularity, presenting further opportunities for growth for industry participants. Advancements in extraction and concentration methods are improving flavor distinctions and nutrient preservation, addressing the changing preferences of consumers who desire both ease and health advantages.
  • For example, In February 2023, Austria Juice presented its newest organic juice concentrates and blends at BioFach 2023, featuring a fresh pomegranate berry combination and a lime guava beverage.
  • The interest in low-sugar and natural sweetener alternatives is also increasing. Consequently, the Juice concentrates market will probably keep evolving, as companies adjust to satisfy the shifting dynamics and tastes of consumers.
  • Technology has also been instrumental in improving operational efficiencies in the sector. Automating processing, packaging, and distribution has resulted in lower costs, enhanced product consistency, and quicker market delivery. Moreover, improvements in cold storage technology guarantee that frozen concentrated juices preserve their quality across the supply chain, reducing spoilage and waste.

Market Opportunity

Product Innovation and Technological Breakthrough Advancing the Market

Product innovation is the main trend becoming more popular in the juice concentrates sector and creating the opportunities for the juice concentrates market to expand. Key players in the juice concentrates sector are concentrating on creating innovative products to enhance their market presence. Consumers are increasingly exploring, looking for unique flavors and blends that weren't typically offered. This change enables the creation of distinctive blends and tailored products that meet changing taste preferences. Technological advancements in the extraction and concentration methods allow industries to create juice concentrates with improved nutritional quality. For instance, the multi-product Juice Evaporation (JEVA) innovation aimed to tackle waste from agricultural production. The JEVA technology converts fruit juice into fruit-infused bottled water and juice concentrates.

Market Challenge

Supply Chain Fluctuations Hampering the Market Expansion

The juice concentrates market encounters various supply chain challenges, including quality management, seasonal fruit availability, and transportation limitations. Variations in fruit harvests due to seasons could lead to shifts in supply that disrupt production schedules and inventory management. Moreover, sourcing tropical fruits internationally and global transport challenges result in supply chain interruptions that affect processing efficiency and price stability.

Regional Insights

North America led the juice concentrates market in 2024.

Several significant developments are currently shaping the North American juice concentrates market, driven by changing consumer preferences and increased health awareness. Additionally, technological progress enabling the use of organic preservatives increases the attractiveness of fruit juices. When combined with contemporary packaging options that address consumers' ever-busier lifestyles. The change in consumer habits indicates a notable transition from carbonated beverages to more nutritious alternatives.

The United States' superiority stems from its vast beverage sector, significant disposable income, and increasing interest in healthier drink choices. The nation is anticipated to lead during the forecast period due to rising demand for fruit juice and various ready-to-drink fruit-derived drinks. The nation possesses a significant agricultural sector, enabling the cultivation of numerous kinds of fruits and vegetables. The plentiful supply of raw materials has facilitated juice producers in obtaining high-quality components from local sources, leading to a wide variety of juice flavors and combinations. Moreover, the United States possesses a robust distribution network that guarantees the availability of juices to consumers nationwide.

Asia Pacific expects the fastest growth in the market during the forecast period.

The juice industry in the Asia-Pacific region is undergoing a major change due to shifting consumer preferences for healthier drink choices. The growing consumer inclination and desire for nutrient-dense, high-quality, and tailored flavors have fueled product innovations. Producers are incorporating functional elements like vitamins and enriched concentrates into juice concentrates to improve the nutritional value of the product. Countries such as India and China are rising to prominent leadership positions due to rapid economic growth, low market saturation, and increasing disposable incomes.

The China juice concentrates market is gaining from the trend of consumers adopting healthier lifestyles, flavoring nutritious juice concentrates. China remains the world's leading supplier of apple juice concentrate, an essential component in consumer juice products and various beverages in the United States and beyond. Approximately two-thirds of the apple juice supply in the U.S. currently originates from China. In recent years, the size of China's food and beverages market has consistently increased, showcasing robust growth potential. In 2023, the market size hit around RMB 11.71 trillion (US$1.67 trillion), showing a 3.75 percent increase compared to the previous year. This expansion of the food and beverages sector is broadening the market for juice concentrates in China. A rising trend has emerged among Chinese consumers favoring natural and organic products, leading to an increased demand for organic, natural, and non-GMO juice concentrates.

Segmental Insights

Type Insights

Fruit juice concentrates segment led the juice concentrates market in 2024.

Fruit concentrate offers a budget-friendly and practical substitute for fresh fruits across numerous uses. The increasing need for fruit concentrates as flavor enhancers in baby food and indulgent baked goods drives the market's expansion. The increase in consumers choosing sugar alternatives has driven the need for replacing natural fruit extracts in various food and beverage applications.

Vegetable juice concentrates segment is seen to grow at a notable rate during the predicted timeframe.

Vegetable juice concentrate provides ease and saves time. It offers a fast and convenient method to integrate the health advantages of vegetables into everyday habits, especially for those with hectic schedules or restricted access to fresh fruits and vegetables. Concentrates made from spinach, carrots, tomatoes, beets, and various other vegetables are commonly utilized as natural colorants, flavor boosters, and nutritional supplements in soups, baby foods, sauces, drinks, and snacks. A major factor contributing to the increase in vegetable juice concentrates is the worldwide movement towards plant-based eating and the demand for functional foods that offer health advantages.

Form Insights

Liquid juice concentrates segment held the largest share of the juice concentrates market in 2024.

Rise in liquid concentrate utilization is propelled by rising demand for ready-to-use beverage bases, cocktail blends, and smoothie mixtures. Liquid juice concentrates are well rooted in the market, significantly with beverage producers, foodservice operators and consumer family circle that are looking for convenience and aesthetic flavour. Liquid concentrates permit for a direct application, meaning lower preparation time, additionally, flavor concentration remains consistent rather than depleting like powder.

Powdered juice concentrates segment is expected to grow at the fastest rate in the juice concentrates market during the forecast period.

The powder form is prominent for its convenience and extended shelf life, receiving popularity in health wellness markets like smoothies and nutritional supplements. Furthermore, powders create fewer weight and volume than liquid concentrates, which decreases transporting costs, and allows for reconstitution on-need. As the demand for single-serve sachets, instant beverage mixes and functional drink powders increase, powdered juice concentrates are significantly selected across nutraceuticals, carrying-friendly beverages and food processing use.

End Use Insights

Food processing segment led the juice concentrates market in 2024.

Processed food provides convenience, increased shelf life, easy transport to remote regions, and enhanced accessibility, serving as a premium source of nourishment. This demand for the process food increasing the demand for the juice concentrates. Rocketing technology development in the food processing, boosting the market. Fruit juice concentrate process technology, as the crucial step in fruit juice concentrate manufacturing has large impact on juice quality.

Food service segment is observed to grow at the fastest rate during the forecast period.

Food service sectors may provide specialized juice concentrates prepared to complete the demand of commercial kitchens and food service operations. Commercial foodservice enterprises attributed for the bulk of food-away-from-home spends. This sector involves full-service restaurants, caterers, limited-service outlets, some cafeterias, and other places that serve, prepare, and sell food to the public. They need continuous supply of juice concentrates for consumer’s demand benefiting for the juice concentrates market.

Application Insights

Beverage’s segment dominated the juice concentrates market with the largest share in 2024.

Beverages are no longer approved simply to only relieve thirst, they are important part to the daily intake of nutrients, and customers seek for specific functionalities to enhance their wellness suitably, and beverages are by far the most received and common functional food because their convenience, shelf-stability, and superior matrix with essential nutrients and bioactive compounds. Rising demand for the functional and fortified beverages boosting the demand for nutrient rich juice concentrates. A few prominent beverage producers like Döhler have been supplying various items, including clarified juice concentrates, CO2-stable concentrates, and alcohol-stable juice concentrates.

  • In March 2025, Rasna, a leading light in instant beverages, launched its newer invention—Rasna Rich, fruit powder concentrate, focusing on expanding India’s fruit drink market worth INR 20,000 crores.

Bakery & confectionery segment is seen to grow at a notable rate during the predicted timeframe.

In the bakery and confectionery sector, juice concentrates are utilized to improve the flavor and texture of various products, including cakes, pastries, and candies. Juice concentrates are used as the natural sweeteners and flavoring agent in bakery and confectionery items. Increasing popularity of exotic flavors in this sector boosting the demand for the juice concentrates. Nowadays, juice concentrates like orange, pineapple, berries juice concentrates are frequently used in making candies, baked items, and culinary goods.

Recent Developments in the Juice Concentrates Market

Nelson-Jameson

  • Partnership: In February 2025, Nelson-Jameson, a distributor in the food processing sector, unveiled its collaboration with Gourmet Ingredients, a leading company in culinary food industry in onion juice concentrates, to compete food producer’s demand of the clean-label products.

TAS Group’s Interjuice Bukovyna

  • Startup: In May 2025, a new juice concentrate plant from TAS Group’s Interjuice Bukovyna established in the Kolbochyn Industrial Park in Ukraine’s Chernivtsi area. Interjuice Bukovyna’s recently built facility will handle as much as 1,500 tons of fruit daily. Its main products will consist of concentrated apple juice along with juices derived from raspberry, sour cherry, cherry, and plum. The firm intends to obtain raw materials from regional farmers. The company will additionally generate biogas from fruit processing, intended for heating local establishments.

Juice Concentrates Market Leading Companies

Segments Covered in the Report

By Type

  • Fruit Concentrates
    • Citrus Fruits
      • Orange
      • Lemon
      • Grapefruit
      • Berries
      • Strawberry
      • Others
    • Tropical Fruits
      • Mango
      • Pineapple
      • Banana
      • Passion Fruit
      • Others
  • Vegetable Concentrates
    • Carrot
    • Tomato
    • Beetroot
    • Cucumber
    • Others

By Form

  • Liquid Concentrates
  • Powder Concentrates

By Application

  • Beverages
  • Bakery & Confectionery
  • Dairy Products
  • Snacks
  • Others

By End Use

  • Food Processing
  • Food Service
  • Retail
    • Hypermarkets & Supermarkets
    • Convenience Stores
    • Online
    • Others

By Region

  • North America
  • Europe
  • Asia Pacific
  • Middle East and Africa (MEA)
  • Latin America
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  • Report Covered: [Revenue + Volume]
  • Historical Year: 2021-2023
  • Base Year: 2024
  • Estimated Years: 2025-2034

Meet the Team

Vidyesh Swar, Senior Research Analyst at Towards Food & Beverages, specializes in market research, focusing on supply-demand evaluation, pricing analysis, alternative proteins, plant-based foods, and sustainable food technologies within the industry.

Learn more about Vidyesh Swar

Aditi Shivarkar, with 14+ years in Food and Beverages market research, specializes in food, beverage, and eco-friendly packaging. She ensures accurate, actionable insights, driving Towards FnB's excellence in industry trends and sustainability.

Learn more about Aditi Shivarkar

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