May 2025
The global specialty malt market size stood at USD 3.94 billion in 2024 and is forecasted to expand from USD 4.08 billion in 2025 to approximately USD 5.56 billion by 2034, at a compound annual growth rate (CAGR) of 3.50% during the forecast period from 2025 to 2034. Rising demand for the craft and premium beer, growing food and beverage sector demanding the specialty malt for favor, color and texture enhancement, contributed for the robust growth of the market.
The specialty malt market refers to production and distribution of specialty malt that are germinated cereals grains thar are treated or processed to improve their color, flavor, and aroma. Craft breweries are progressively exploring specialty malts to develop distinctive and creative beers that distinguish themselves in a competitive market. Shifting consumer tastes for unique and tasty drinks are fueling the craft beer industry, leading to a rise in demand for locally made and artisanal products. The rising fascination with premium beer experiences has driven the growing demand for small-batch, artisanal brews, appealing to millennials and younger audiences. Data from the Brewers Association indicates that the adoption of specialty malts in craft beer brewing has increased lately, as numerous breweries are investing in custom malting machinery to create their own distinctive malts. Specialty malts are utilized in craft beer making to introduce depth of flavor complexity that surpasses what base malts can achieve by themselves. By thoughtfully choosing and mixing various kinds of specialty malts, brewers can produce beers that offer a diverse array of flavors.
Firms in the specialty malt market are significantly pouring resources into research and development to produce next gen products. This emphasis on innovation has resulted in the development of more energy-efficient, long-lasting, and economical solutions that attract a diverse array of customers. Innovations that enhance malt quality and variety create fresh opportunities for product development. Technological advancements are enhancing the effectiveness of the malting process, assisting companies in fulfilling the increasing demand for premium specialty malts. Notable innovation emphasizes creating distinctive malt varieties with particular flavor characteristics, colors, and functionalities to cater to various consumer tastes in distilling, brewing, and food uses.
Seasonal availability and climate-related factors influencing barley production can lead to fluctuations in supply. The short shelf life of specific malt varieties and the requirement for regulated storage conditions create logistical and operational hurdles for suppliers and distributors in varied climatic areas. Changing global grain prices can impact specialty malt supply chains, resulting in variable product availability and price increases for small-scale brewers and food manufacturers.
North America dominated the specialty malt market in 2024.
Expansion of the market is majorly attributed for the rising craft brewing industries and consumer demand for the high-quality beers specifically in United Staes and Canada. The growth in North America is also fostered by developed agricultural technologies and strong supply chains that guarantee the availability and quality of malt grains.
The United States specialty malt market held prominent position in the market. The latest advancements in the quality and types of non-alcoholic drinks have enhanced the use of specialty malt in this area. Numerous types of malt and specialty malt extracts have developed in this area. The United States has created numerous types of specialty malt to satisfy the various preferences of Americans. The rising accessibility of unique and innovative locally made beers and whiskeys by cafés, quick service restaurants, and hotels is positively influencing the demand for specialty malt. The market is projected to grow due to various factors, including increased consumer purchasing power and heightened demand for natural and organic malt ingredients.
Asia Pacific expects the significant growth in the market during forecast period.
The growing disposable income and urban expansion may influence food consumption habits in this area. The growing awareness of healthy eating can boost the demand for non-alcoholic malt drinks in this area. A growing number of local breweries, heightened awareness of craft beer, abundant raw material availability, and advancements in malt technology are expected to drive the market forward. The use of specialty malts is prominent in Japan's food sector, emphasizing flavor, coloring, and functional advantages in ready-to-eat dishes, sauces, and baked goods. As China develops its own malt production facilities, it is certainly experiencing increased availability and reduced costs for these specialty malts.
Specialty malt market of India is experiencing the robust growth. The appetite for craft beer, malt-derived health beverages, and functional food is growing in both local and international markets. Specialty malts are commonly utilized in baby and health beverages in India. Major sectors in India like Amul, Bournvita, and Horlicks are integrating specialty malt into their beverages to enhance flavor and taste. The focus on health and wellness, especially in cities, is prompting more people to add malted beverages to their daily habits as sources of vital nutrients. The expanding middle-class demographic with increased disposable income further enlarges the market potential for these products. This change is driven by government initiatives, rising consumer awareness, and the surging popularity of craft beers and functional health beverages. Millet malting offers a diverse business potential, ranging from crafting millet-based beers to creating malted health beverages and unique food ingredient.
Brewing segment dominated the specialty malt market with the largest share in 2024.
This segment’s significant market share is primarily attributed to the vital role malt serves in brewing, supplying the necessary sugars for fermentation while also contributing to the flavor, color, and body of the finished product. Previously, flavored brewed drinks were primarily enjoyed in areas like Europe and North America; however, lately, their global demand has surged dramatically. This element has had a beneficial impact on the entire business. The vast scope of the beer sector indicates that each US$1 million in GDP is directly produced by the worldwide brewing industry; the global rise of craft breweries exemplifies this trend. With every carefully created batch, they’re influencing not only palates, but also the terrain of the brewing industry. At the center of this transformation is the increasing need for these malts the genuine essence of these creative mixtures. The distilling segment is noted to expand at the quickest pace throughout the forecast period.
Distilling segment is observed to grow at the fastest rate during the forecast period.
Distillers are utilizing specialty malts in their distillation process to seek product differentiation. It is similarly used in the distillation sector for creating beverages like whiskey, bourbon, and malt liquors. The taste and hue provided by this malt can add intricacy and richness to these distilled drinks. The production of whiskey and its demand are reaching unparalleled highs. With significant funds being allocated to current distilleries and the arrival of numerous new distilleries in the market.
Barley segment held the largest share of the specialty malt market in 2024.
Barley ranks among the most significant crops globally, occupying the fourth-largest land area dedicated to grain production. Renowned for its robust malt taste and health advantages, such as improved digestibility and better nutrient access, malted barley is widely utilized across multiple uses. The market is also anticipated to experience notable demand from whiskey distilleries, the beer sector, beverages, and food products. Moreover, the increase in organic agriculture and heightened worries about environmental sustainability are further propelling the market's expansion.
Dry specialty malts segment led the specialty malt market in 2024.
Dry specialty malt is devoid of moisture that offers longer shelf life, making it a favorable option for storage and transportation. Different varieties of dry specialty malts are also available, permeating brewers to gain specific color and flavor characteristics in their beer products. The rising demand for craft beer and the growing number of craft breweries are propelling the expansion of dry specialty malts.
Liquid specialty malts segment is expected to grow at the fastest rate in the specialty malt market during the forecast period.
Liquid specialty malt id formulated by dissolving the soluble ingredients of malted grains, such as sugars and taste components, into liquid form. The rising popularity of ready-to-use liquid malt extracts, majorly among craft brewers and homebrewers, is boosting this growth. Furthermore, liquid specialty malt is utilized in baking, confectionery, and producing malted drinks. Fluidity of liquid form offer easy incorporation into various recipes and provide producers the flexibility they demand to get the proper composition.
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